How OTT Platforms make money?

We all know that the ott platforms will show adds and some aren't.

    1.Let's know about OTT showing adds

        

        They will show adds and earn money.

        some ott will show adds for the subscribers with out premium. If they pay the subscribtion then the     adds will disapper and they will earn money.

    2. Lets's know about OTT without adds

        They will charge money and show the content. These OTT will not show any content with out any  Premium.

    These Platforms will buy the Digital rights for life time with huge money and play them by showing adds or by taking money from the viewers.

    As the Platforms buy the life time subscription but they will charge the customers monthly/yearly and will make huge money with these subsrciption charges.

How can they store all these content?

They will Rent a server or the big platforms like Prime or Netflix will have their own servers.

They will maintain the servers by these subscription money from the coustermers.

What are the statergies they use to develovep their platforms?

They will invest some money to produce their own Webseries and also the movies around the country or the world.

They will promote their platform by adds everywhere and will try o increase their profits.

How much our known OTT's Earn?

1.Amazon Prime 

    Amazon Prime has nearly150 million Users 

    They provide various services like:

    1.Prime Music

    2.Prime Video

    3.Prime Reading

    4.Prime Pantry

    5.Prime Now

    6.Amazon Key

    7.Prime Air

    8.Prime Gaming

    9.Prime Day

Amazon Prime revenue for 2019 was 280.6B$ 

Its market cap is nearly $1T..

2.Netflix

Netflix has nearly 195Million Paid users.

The total revenue is nearly 20B $ 

Their market Cap is $213.334B

3.Hotstar

Hostar has nearly 18.5million Paid users.

The total revenue of Hostar is 158million $

Note: All these figures metioned above is an assumption and taken from various sources.